Turn the magic of the movies into a social occasion. If you’re looking to spice things in your store, find a brand that aligns with your values, put together a pop-in event, and co-market it for maximum impact. When The Village at Westfield Topanga, a $350 million, 444,744-sf retail complex, opens in September, it will become the third shopping mall that developer Westfield has built at Warner Center in Century City, Calif. Identifying these things will help you figure out the theme and structure of your event. 9 Valentine’s Day Event Ideas for Event Planners By Simona 3 February 2017. Black Friday started gaining international popularity from around 2010. The key to any great pop-up is making the event stand out — and what better way to do that... 3. If your customers feel like a high-end movie star, chances are they may want to spend like one, too. So what does Active Constructions have to offer for your shopping mall? Bring in some models or better yet, ask your customers to participate. The line between success and failure often comes down to promotion - it's as simple as that. See more ideas about event activities, activities, fashion show. The answers to these questions will help you decide on the nature of your event. Tony Robbins’ Power of Success event gave away complimentary prints of the author’s newly released literature as a special gift before the event began, serving as one component of their multi-touch event marketing strategy. See more ideas about mall decor, shopping mall, exhibition design. One of the best ways to do this is to cultivate human relationships through community-building and events. Running a similar event could work well for you, too. For others, their mall experience is more like a race, rushing to get in, find what they need and get the heck out. Pace Athletic, an Aussie retailer specializing in running footwear and gear, does a great job at this. , they had a special meet-and-greet opportunity with Harper’s Bazaar editor in chief Glenda Bailey and fashion designer Jeremy Scott. Lots of shopping malls have already implemented entertainment in their centers. After filling in all of the party information, it would be nice to laminate each credit-card invitation to look and feel more like a real credit-card. How to increase repeat purchases through creative loyalty strategies, clever use of data, and modern-day rewards programs. Very cute name - I need to come up with something. Once the class is done, the associates distribute product samples and send people on their way. Recent Comments. It will be that 10-12 vendors (area business owners) rent tables and then we advertise and bring shoppers in. Shopping can be thirsty work — which is why offering some spots to refill a shopper’s tank can be beneficial to keep customers in your store longer. If not, then you can work on finding another venue or implementing a virtual event. One of the best takeaways from Pace Athletic’s story is that community-centric activities and events can also help your marketing. – Are your audiences centered in specific locales or are they spread out? A number of factors will come into play when deciding what type of event to set up and how to do it. Shopping Mall Party Plan for a Kids Birthday Party - Ideas for invitations, decorations, activities and more, shared by the party host Malia in Louisville, Kentucky USA titled Amazing Mall Race -13yr- Multiple Challenges. We have done the usual like shop & win promotions, dance shows, acrobat shows, shows that celebrate special days like Valentines, Mothers Day, Fathers Day, etc. The instructors and in-store associate handpick products based on each student’s skin type and needs, and everyone gets their own makeup station where they can apply products. Watching a flick used to be a community experience, where families and friends could congregate with a big tub of popcorn and a great film. Birmingham is a shopper’s paradise. The opportunity was extended exclusively to American Express platinum cardholders and SaksFirst card members, so it also serves as a way for Saks to reward its cardholders (and those of American Express). Direct contact between the visitor and product/event … All Rights Reserved. , giving girls the opportunity to strut their stuff while sporting their back-to-school looks. The sudden release of news of your event is sure to trigger impulse buying. Throw the perfect festive party this season using some of these Christmas event ideas to bring holiday cheer to all your attendees. Connect with her on LinkedIn, Twitter, or Google+. Like with most questions, the answer to that is it depends. Check. So if you’re looking for ways to bring people together — while putting your brand out there at the same time — running the right event could help you achieve that goal. Copyright 2020 FunFlicks®. 5 Buzzworthy Shopping Mall Event Ideas 1. Instagram: the marketing basics . From idea to operation to afterglow, here’s how to come up with grand opening ideas, market your event effectively, and execute with style. Try using one of these 10 event marketing ideas instead to attract more customer interest. 5. What do they want to learn about? Special shopping events, holidays happen around the world every day. This even type works best for apparel and accessories. Find Trip Ideas; Meeting Planners ; Discount Outlets in New Jersey < See All Shopping Listings. Top Myanmar Shopping Malls: See reviews and photos of shopping malls in Myanmar, Asia on Tripadvisor. Movie Screen Rentals for Corporate Events. Host an Old School Drive-In Movie Theater. 1. No doubt; many of us have embraced the new paradigms unleashed by digital marketing on issues like driving engagement, conversation, social business, Person-to-Person and word-of-mouse marketing, as we try to keep up with the changing … And if you play your cards right, those visits could lead to higher brand awareness, customer loyalty, and ultimately, more sales. ran its Saks IT List Townhouse for New York Fashion Week. I am organizing a holiday shopping event to raise money for our local Elks Lodge. These include: – What are the common hobbies or activities that your customers like to engage in? You will receive a confirmation email shortly. You can even attach these incentives to corporate event ideas you already have. As the allure of online shopping robs malls of more and more people, it’s more important than ever to attract shoppers to your commercial center and get them to stay there. Arguably the most famous and established shopping day, Black Friday is the day after Thanksgiving in the US, and Black Friday sales have traditionally been running since the 50s. Bring in some models or better yet, ask your customers to participate. Of course we’re talking retail sales here, but the fact is singles and couples will be breaking their piggy banks for this 14th of February. The only article you need in 2020 to plan successful events that wow attendees. If you’re a winery, for example, you can hold wine tasting classes in your store. That’s what Justice, an apparel store for girls and tweens did last year. Make sure you check if bookings are required to avoid disappointment! Festival celebration plans and decorations. But figuring out what kinds of events to host and how to organize them can be daunting. Not all events need to relate directly to your products or services; some … The classes are extremely high-touch. Meet and Greet Characters. Photo: iStock; Wave pool at World Waterpark in West Edmonton mall, one of the largest shopping centres in the world. 24. It’s intensely visual, with a relatively young and wealthy audience. 5 Ways to Boost Mall Traffic. These include: Shared interests – What are the common hobbies or activities that your customers like to engage in? All you need is a car and things to sell. activities for family bonding singapore benefits of family bonding company dinner and dance ideas Corporate Bonding Activities Singapore corporate dinner … Hosting DIY classes can be a great way of getting people to your shopping mall. Connect with them and invite them to your store. Who can you invite to speak to your community? If you have a lot of people attending or if you’re in the sports and outdoors niche, then it makes more sense to promote activities outside your location. Check out the list below to find out what's happening at your local shopping centre. What do they want to learn about? Our boss demands them, our attendees want them, our sponsors … A competitive advantage! Never underestimate the power of communities, particularly in today’s retail landscape. Region & City. Sephora is a master at in-store classes. Since more and more small businesses battle over the same clientele each year, finding new and effective promotional ideas that work to target those customers is critical. Usually shopping malls are full of posters containing the logo and name of the mall, so it should be quite simple to propose a photo contest in which users have to upload a photo of themselves with the logo in order to qualify for the prize. For example, when Liane Moriarty published her book, Nine Perfect Strangers, in 2018, she went on a book tour where she headed to various bookstores to talk about her new book and sign copies. See more ideas about Event, Mall, Infographic marketing. A VIP event can also be a good way to say thank you to customers, support suppliers, raise funds for the community or just have a good time. Shopping or spending for a cause is something people take pride in and it’s what helps make these type of events successful. Like with most questions, the answer to that is. “We find that folks tag themselves and reshare our photos a lot more after we started doing professional photography,” said Will. Just like sock hops and hot rods, the Drive-In movie theater … . You might also choose a theme like the weirdest or longest thing. From princesses to holiday characters, these fun character actors keep children entertained so parents can enjoy an afternoon of shopping. So, no matter which region you are operating in at the moment, taking advantage of global holiday events and special dates is a huge opportunity to capitalize on. Many shopping centres in Perth and the surrounds offer free activities and events throughout the school holidays. There’s absolutely no pressure to purchase the products that you used in the class, so the atmosphere is really comfortable. 5 Ideas of entertainment for shopping malls “Consumers expect malls to provide not only merchandise, but also entertainment and fun… what might be called a shopping experience.” Randy White, CSM CEO of White Hutchinson Leisure & Learning Group. One of the best methods of enticing people from all walks of life is to host an exciting shopping mall event. Creativiva specializes in producing customized family entertainment for shopping malls. You’ll learn: The practice of holding retail events isn’t a passing trend. We need inspiration and creativity more than ever. See more ideas about event, mall, infographic marketing. Topics vary from makeup techniques to skincare, and more. Put together a runway show. And over … Tag Cloud. Turn your mall into an entertainment hub. This guide is for mall marketers who embrace the realities of retail in 2019 – and aren’t afraid to experiment. Silent Auction. A good VIP event takes planning and precision execution for it to be successful for the … DIY Classes. “The heart of the problem now is … Malls are still relatively busy, with kids still hanging out in the food court, and people spending weekends and evenings milling about. “Pace Run Clubs are moving advertisements for our brand,” said Will Hatton, the co-owner of Pace Athletic. These events may be organised months in advance, but they are promoted merely days before the event. In honor of the back-to-school season in 2018, Justice ran fashion shows in several of its stores. Creativiva has access to stunning and engaging art installations that will become your main social media asset, and the centre of the attention in your mall Atrium! With mall retail vacancies at a high, mall operators/developers need a plan to create new customer engagement spaces, as envisioned in a report by AT Kearney. Shopping malls with cinemas, attractions, and family entertainment centers are far more likely to increase the dwell time of their visitors. High-quality audio-visual equipment? Our professional event organizers has a rich record of planning and holding campaigns and seasonal events in various shopping malls including stage events, off-stage programmes and redemption and media placements. Events. Who wouldn’t love to feel like a glamorous celebrity for a day? We provide creative festival planning and decoration ideas … Your goals for your business are specific. Pop-up beauty bars are where professional hair and make-up artists give visitors a new red carpet-worthy look. Speaking of keeping kids entertained, a live stage show is sure to draw bored families out of their homes, especially once the weather turns chilly. Top 6 Interesting Fringe Activities for Product Launch Event. This is a great initiative if you’re looking to showcase new products that can’t really be modeled on the runway. This will be held on Nov 15th, … So, what kinds of events should you run? Greater Atlantic City Region. Powered by Fluxar. However, it is expected to keep growing in a rapid way the next couple of years. Retail events don’t always have to take place inside your store. You can create a members-only event or a VIP event for your most loyal customers and offer them special shopping hours, a … Shore Region. One of the best ways to build awareness of your brand, engage your existing customers and attract new business is through event marketing. Retail events have been around for a long time, and we’re willing to bet that they will outlast some of the hot tech trends we see today. That’s because people will always have a need for human connections, and the brands that can step up and fulfill that desire will thrive. If you’re looking for entertainment ideas for your shopping mall, book an extraordinary movie event online with your friendly neighborhood FunFlicks®. And old malls around you them off through services and samples in-store great shopping ; - specifically. Book, fashion line, project etc your existing customers and attract new business is through event marketing instead. Most questions, the associates distribute product samples and send people on their way in experts in their.! Like one, too afraid to experiment park is outfitted with a free,., planning tips and more a compelling reason to head to your store, and get in a scavenger... 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