The standards of beauty reflected the values and commotion of the 70's revolution, and natural beauty became the new look. During the 1970’s women worshipped a tanned, athletic, and natural look. -Belief in or pursuit of one's ideals, of high or noble principles, purposes, or goals. Add a heat styling product to your hair to protect it from the heat. For more on retro beauty, be sure to see our guide to 5 vintage makeup looks to try the next time you’re bored. March 2015 October 2017 Add a heat styling product to your damp hair to protect it and allow the style to stay. For a little extra embellishment, add a headband. April 2015 2. June 2018 April 2014 October 2015 Light Skin. October 2013 The movement encouraged black people to embrace their natural features, rather than attempt to conform to white beauty norms. -Artist who treats subjects imaginatively. ... Susan Dey is the one to make big lips the intense fashion of the 70s. Just read the airline's very specific “Singapore Girl” backstory: “She was born in the ’70s. November 2016 1 Comment bestessay link. Tags : 1970s, Beauty by the Decade, Hair, How To, Makeup. Required fields are marked *. Finally, apply a highlighting powder (such as Benefit Cosmetics’ Dandelion Luminizer or NARS Blush in Albatross) to your cheeks and cheekbones, sweeping upwards. December 2015 This isn’t your idea of athleisure? Actress Farrah Fawcett was considered one of the decade’s most beautiful women. Do you like wearing natural-looking makeup? This to rebel. Have you heard the phrase, “Beauty is in the eye of the beholder?” Well, in today’s society, it has changed to, “Beauty is … July 2013 😀, is it me or did we just jump the shark on what we find acceptable these day’s in what we as women wear and how we choose to wear it but hey that could just be me, Your email address will not be published. In an exhibition that works against these limited standards of beauty, curator Renée Mussai collected photos taken by a late photographer named Raphael Albert.Albert took candid shots of black beauty pageant competitors in Britain in the ‘70s and eventually went on to establish the Miss Teenager and Miss West Indies contests in Great Britain. Blow dry your hair in sections with a big, round brush. February 2016 Would you like to read more “Beauty by the Decades” as a series? he androgynous hippie look was worn by both women and men. November 2017 Common ideals of perfect proportions come and go almost as fast as fashion trends. BeautY Ideal over the decades post 1 : the facts about beauty, beauty ideal over the decades part 2 : right now, beauty ideal over the decades part 3 : the 2000's, beauty ideal over the decades part 4 : the 90's, beauty ideal over the decades part 5 : the 80's. Fashion-wise, we can look forward to rocking wide-leg trousers, chunky sandals, and bohemian head scarves this season. July 2016 The next post is: BEAUTY IDEAL OVER THE DECADES part 5 : THE 80's (Photos in this post are random pictures from Tumbler or Pinterest or borrowed from Google. And incorporating that ’70s look into your beauty routine is easy with natural-looking lashes, Farrah-inspired hair, the return of the center part, and healthy, glowing skin. The standards of beauty were very specific. November 2013 July 2017 Women are essentially encouraged to aspire to look like children, an appearance closely connected … - Real women were expected to look like the girl November 2014 Audrey Hepburn was her inspiration. If you’d like, skip foundation and just use a little concealer under the eyes. January 2014 This will create movement and bend to your hair. By the ‘70s though, she had established herself as a solo artist. Add a little serum (my favorite is Paul Mitchell’s. Microblading 101: Everything a College Girl Needs to Kn... TONYMOLY I’m Real Sheet Masks Review: Part 3. July 2014 Born in Norway, educated in Milan, Italy. May 2015 This post may contain affiliate links, which means we may receive a commission if you purchase through our links. Standards of beauty describe in precise terms the relationship that an individual will . But in the '70s, an influx of new cosmetic brands brought darker shades to the market. It is said that “Black women are particularly vulnerable to the effects of European standards of beauty, because these standards emphasize skin colors and hair types that exclude many black women”(Link). Women began to revolt in the 1970's. The ideal woman had bold "virgin" eyebrows, wore blue eyeshadow or eyeliner matched with shiny pink lips. May 2014 90’s generation is one of the generations I really look up to. October 2016 Our newest series, “Beauty by the Decade“, explores beauty trends from the past and transfers them into wearable, updated ideas for hair and makeup. Please, Copyright © 2007-2021 College Fashion LLC |. January 2017 The “Black is Beautiful” revelations of the 1960s and ’70s addressed this issue (know your history before you repeat its mistakes), but how quickly we, and they, forget. Hair became a symbol of the era, as a powerful aid for projecting an image or making a statement. Let us know in a comment! However, these standards are often measured along Eurocentric, white standards of beauty so narratives and ideals of beauty are heavily racialized. August 2017 Make sure to moisturize afterward. Every decade had its own standards and stars that were epitomizing the beauty ideal. A time of fashion, invention, and transformation. Take either a curling iron or a flat iron (both work) and “flip” your ends outward and create big curls. December 2014 June 2016 Strong or natural colors, highlighter colors, mismatched patterns, and colors such as brown, orange, yellow and red was very popular. September 2013 Current beauty standards are based around the pillars of youth – baby smooth skin, long lashes, narrow hips, slenderness – features only natural in prepubescent girls. Throughout most of the 1900s, beauty products were created solely for women with light complexions. Beauty standards changed frequently between the '70s and '90s. Blow dry. Many women were hitting the workforce during World War I by the end of the 1910s, and surely they wouldn’t go back to give up all of that independence just like that anymore. This decade marked the bronzed beach look, and the tanning booth trend. Farrah Faucett may have had a larger bust than Twiggy, but she was still rather petite. October 2018 The female form has been idealized as far back as 23,000 years ago, yet perceptions of a woman's "ideal" body change constantly, putting pressure on women worldwide. BEAUTY IDEAL OVER THE DECADES part 6 : THE 70's. The ideal 1970s beauty was tanned with flowing hair and a slim, toned body — an athletic look with minimal or “natural” makeup. prove that "she" could be one of the boys (...or better). The Most Embarrassing '90s Beauty Trends If you're looking for cringeworthy beauty ideas, the '90s are all that and a bag of chips. You can use a lash comb to brush out any clumps in your mascara. September 2017 On top of our culture's obsession with the size and shape of women, our beauty standards have also been consistently whitewashed. March 2014 February 2015 January 2020 All of my favorites from an unforgettable year, to say the least. Ifeyinwa — April 23, 2010. Best of 2020: Fashion, Beauty, College Essentials, and More! They prescribe her mobility, spontaneity, posture, gait, the uses . September 2018 The aspects of ’70s makeup that transfer best to modern day are natural-looking lashes and glowing skin. August 2013 Yay 70s. Women in the 70’s started to rebel against men and come out of being housewives. February 2017 August 2015 December 2017 Reminiscent of Marsha Brady, this trend is great paired with straight, smooth locks, but also looks great if you have soft waves. February 2014 5 vintage makeup looks to try the next time you’re bored, When is it Time to Toss Cosmetics? June 2017 For natural-looking lashes, give your eyelashes some curl with an eyelash curler, then use a brown or light black mascara to coat lashes from base to tip with a light coat. - Pin ups and movie stars again were popular- any distraction was welcome. In the 1960s and 70s, beauty ideals for women shifted from the mature curvaceous body of stars such as Marilyn Monroe to the stick-thin, flat-chested figure epitomized … They wore loose-fitting dresses, bell bottoms, high-wasted jeans, and wore a lot of sequins. Now, a new crop of beauty bloggers in their 60s and 70s are getting behind their laptop cameras to share the beauty hacks that work for them. Vintage Makeup Styles from 1910 to 1920 | vintage makeup guide. May 2016 youthful and naturally skinny woman with a tan and rosy cheeks. So don’t get wrapped up in what you “should” or “shouldn’t” look like, because every woman is an ideal beauty just the way they are. There are multiple examples walking around today. The '70s saw greater freedom for women, but skinny was still the ideal. It was a half-half generation for me for anything. Just like anything else in this life. Unknown source. The ‘70s also saw the rise of anorexia nervosa as larger numbers of … October 2014 The ideal women’s body became more of a boyish figure since they were gaining a taste of men’s power. References: 1. Makeup Expiration Dates Explained, Beauty 101: A Beginner’s Guide to Nail Polish Finishes. June 2015 Eurocentric beauty standards have changed how women perceived themselves. - These women were ever promoting the idea of “pleasing the fighting men” with accentuated feminine figures, soft features, full lips, and flowing hair. it is so much fun to read about past decades and see what they wore! Au naturale-style makeup shifts the focus to the wearer rather than the makeup itself — emphasizing you and your features! When you’re done curling and flipping, spray your hair again, lightly, with hair spray. ETHICAL AND PERSONALIZED STYLE, FOR A "GOOD FOR YOU" WARDROBE. After decades of subjecting ourselves to European beauty standards, we decided to take back our hair. December 2016 Desired traits like a specific eye size, lip fullness, and nose width are premised on Anglicized standards. March 2017 During the '60s and '70s, the skin-lightening market dipped in popularity as the "Black is Beautiful" movement grew. The flapper movement is what changed everythin… September 2014 The 1970s are making a comeback in the fashion and beauty worlds (as seen on Urban Outfitters’ blog and spring collection). After your hair is dry, spray it with a little hair spray for staying power. I divided the different eras into a series, looking at themany different ideals that has been considered as beautiful and attractive in the past. Ancient Greece worshiped… 8/12/2018 02:05:24 am. The Mod subculture was at its peak during the early and mid ’60s, which brought about a more playful approach to makeup and the use of color.Voluminous hair, lots of eyeliner, and the pixie cut also made their way into mainstream style during this decade. If you’re wondering why, just look around you! April 2017 There were many scenes that represented women during the 1970s but the start of the decade was all about feminism and the women’s liberation movement. The 1920smark the women’s right to vote; so it’s expected they wouldn’t go back to corsets anymore. Farrah Fawcett, one of the stars of the original “Charlie’s Angels” that aired in the 1970s, is still famous today for her voluminous curls; her hairstyle is known as, “The Farrah”. 1910s Gibson Girl The great thing about the middle part is that you can wear your hair straight the first day and then have “second day hair” after sleeping on it — as pictured above, hair gets a perfectly disheveled wave to it on the second day. During this time period, the ideal woman was: Plump. The glamour look became more revealing, paired with wilder hair and lots of accessories, such as bangles, pearls and fur. have to her own body. Hair should be blond and fine like gold wire, and if nature didn't provide the proper color, it could be produced by dyes imported from the East. https://www.glamour.com/gallery/1970s-beauty-icons-to-channel-now This newfound self-acceptance was widely known as the Black Is … September 2016 The history of Western film is a pretty good barometer of how beauty standards have changed from decade to decade.We've ricocheted from girlish innocence in the early 1900s, to … August 2016 But yall forgot the funky afro. You can channel Farrah’s volume and bring your hair to whatever height you wish this season, going for full-on feathering or low-key curls. I love “The Farrah” and Marsha Marsha Marsha’s hair too. March 2016 Want to create a 70s beauty vibe? platform shoes, shiny materials, sequins, tie-dye, batik fabrics, paisley and psychedelic prints. July 2018 Living in the '80s meant every day looked like … In case you missed them, see our guides to 1950s hair and makeup, 1920s hair and makeup, and 1960s hair and makeup.Â. The work on this site is mine unless specified. 500 – 300 B.C.) From the pen-and-ink drawn Gibson girl in the 1910s to fuller-frame curvy bodies we adore today, the “most desirable” figure has rapidly changing. Makeup Tutorial: A Glam Beauty Look for the New Year... 21 Cute Backpacks for School 2021: Our Picks for Going to Class with Style. May 2018 While these two celebrities have impacted and influenced her beauty standards, she’s also created many beauty standards of her own. The 1970s are making a comeback in the fashion and beauty worlds (as seen on Urban Outfitters’ blog and spring collection).. Fashion-wise, we can look forward to rocking wide-leg trousers, chunky sandals, and bohemian head scarves this season. The beauty ideal was somewhere between overdone and unkempt, and natural makeup was uncommon. Beauty standards are temporary. Unknown source). ism -The act or practice of envisioning things in an ideal form. Please do more beauty by the decade posts! They, burning their bras (late 60's) and wearing pants. Part wet hair in a straight line down the middle (or slightly to the side). To achieve the sleek, straight look, use a flat iron to straighten hair in small sections. (Photos in this post are random pictures from Tumbler or Pinterest or borrowed from Google. The classic look with lady-like dresses and classic suits became more loosely fitted. For most of the decade, men and women of all ethnicities wore their hair long, natural and above all free. Some women stopped wearing makeup altogether, while others wore bright colors daily. Full-bodied. You can apply blush/bronzer if desired. All around the world, there are so many beauty standards and so many definitions of what we call ''beautiful'' but do we really have what it takes to fit in any of these beauty standards? The thing to remember is most of the historical standards of beauty were based on a drawing or a painting of a man's fantasy! June 2013. The center part is back for spring! Makeup and fashion tilted toward a more natural look. beauty ideal over the decades part 6: the 70's "The Beauty Ideal Over The Decades", is a big subject. As we continue our series celebrating the best of beauty through the years, here is a concise re-telling of one of the most diverse decades in history. 😀 The fresh “I’m naturally beautiful” look is my favorite type of makeup to look at. I guess my standards of beauty are different. Nose jobs was on the rise and the beauty spot's was the "it" thing to have. December 2013 Your email address will not be published. Setting the Scene. Sling some style over your shoulder this semester. DJC — May 16, 2014. Please continue doing this! For a fresh glowing face, use a facial scrub (my favorite is Lush’s Ocean Salt Cleanser) to prep your skin. November 2018 The makeup and hair trends of the 1970s are featured in our guide to 70s beauty, with tips and step-by-step tutorials. The 1960s marked a transition between the ladylike looks of the ’50s and the free-spirited glamor of the ’70s.. Read on to learn about the makeup and hair trends of the 1970s and how to achieve a ’70s beauty look with our tips. I find America’s beauty standards absolutely horrifying. The point is, every woman is an ideal beauty and that is something that should be celebrated. January 2015 The internet, media, and the society have set unreachable beauty standards for women to follow. She emerged as more than a singer and songwriter, she emerged as a beauty and fashion icon. You can wear one the traditional way, or try an elastic headband to wrap around your head and across your forehead (if you’re a fan of the bohemian style). Attack of the pastels. 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Take either a curling iron or a flat iron to straighten hair in sections with a little concealer the. Bohemian head scarves this season s women worshipped a tanned, athletic, and the society set! Beach look, and wore a lot of sequins and nose width are premised on Anglicized standards borrowed from.. Nail Polish Finishes the airline 's very specific “ Singapore Girl ” backstory: she!